Check in with your customers

July 18, 2007
TIP OF THE WEEK

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For a fast way to gain customer referrals and check on the satisfaction of your past customers, try mailing out anniversary cards or letters. Send them out on the one-year anniversary of a first invoice or designate a single month as your company’s anniversary month. During that time, send out cards to your customers reminding them that you appreciate their business.

Checking in to make sure customers are pleased with the products and service they receive from you is essential for maintaining constant business flow. To increase business, launch a promotion with your anniversary that gives a special offer to your existing customers when they introduce a new customer to your company.

This week's tip contributed by Simonton Windows.
Contact Kathy Ziprik, 304/428-1856 or kziprik@aol.com.

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