Latest Articles in All

  • We all know how critical field personnel are to the installation process, but what about the sales call? In the January/February 2013 issue of Window & Door, new columnist Jim Snyder discusses the importance of getting installers’ perspectives on a project before closing the sale. While the salesperson and client are focused on discussing the “before” and defining the... more »
  • More window and door companies continue to embrace social media, but mobile technologies might take longer to establish themselves among manufacturers, distributors and dealers than some expected. These findings are the result of a series of questions included as part of Window & Door's 2013 Industry Pulse study, asking about the electronic tools and media companies use to... more »
  • Successful projects result from careful communication between the salesperson, client and installer. This communication is necessary because, initially, all three have different perspectives. Of course, there is a common goal: a quality product, properly installed, in a reasonable timeframe, at a fair price for all. To reach that goal, all perspectives should be considered, including the... more »
  • Opportunities exist for those that have prepared for upturn
    The slow, but steady, easing of the economic vise that has gripped the country for more than six years is likely to create some opportunities for window and door companies this year—but only for those who are prepared to act and willing to work hard for growth, industry executives say. “I think it’s going to be a rollercoaster year,” says Lee Shaw, vice president of sales... more »
  • Advice for a stronger 2013 for your business…and for you
    Less than five minutes’ drive from my home, I have access to a series of trails that wind through the woods and around the shores of a reservoir. My wife and I regularly go and hike a loop we especially like; with some good elevation changes, it’s a nice workout in a serene setting. We rarely encounter anyone else. Sometimes I go alone, usually when I need some time to think about... more »
  • As we wrap up 2012, we should pause and reflect on how far we’ve come over the past 12 months. Each year, we look back at some of the top industry stories of the year, as well as mainstream media stories that caught our attention. In the past year, we’ve seen some companies downsize and some expand; we've seen both the Environmental Protection Agency and the Federal Trade Commission... more »
  • New housing starts are expected to be up nearly 20 percent in 2013, and it's anticipated remodeling and replacement will see double-digit growth rates in the first and second quarter. Ten years ago, that would have made window and door executives giddy about the year ahead. I’m not looking for giddy now. The past six years have been rough on most of our businesses. Dysfunction in Washington... more »
  • Every business owner knows that a successful corporate social responsibility strategy can do a lot for both your business and your community. During the holiday season, especially, many businesses put an emphasis on finding ways to give back, either by supporting a national cause such as Toys for Tots or by acting more locally and contributing to a local nonprofit or family in need. The holidays... more »
  • Forget social media; it’s still about information, and more than ever, information accessible on your website. I’m looking at a series of bar charts comparing eight communication sources across 2005-2011: e-mail, internet, print magazines, online magazines, manufacturer and retailer websites, newsletters and fax. Among surveyed remodelers and builders who were asked, “what is... more »
  • The holidays are upon us, and it's time to think about your shopping list (if you haven't already). I don't know about you, but my list seems to grow longer and longer each year. While I try not to go too far off the deep end of commercialism, it's tough for me to walk away from the holiday season without presenting a token of appreciation to my family members, staff and some of my favorite... more »