Latest Articles in Strategies & Practices

  • Seaway Manufacturing, an Erie, Pa., based window manufacturer, reports it offered the EPA lead paint  training classes to 36 installers from its dealer network in January, with 24 currently signed up for a February session.  Other manufacturers, no doubt, have offered similar training programs. Many window and door dealers have pursued the soon-to-be-required training through other... more »
  • Given the not-so-great Great Recession, we're used to looking at and crunching a lot of numbers. We watch housing data and consumer confidence indexes. We keep a close eye on our bottom line and keep our fingers crossed for the top line. And lately we see some glimmers of hope. Not big rays at this point, but small glimmers peeking through. While some companies are, I'm sure, still locked-down in... more »
  • “The Replacements” is the name of a not-so-famous, but pretty funny film released in 2000 starring Keanu Reeves and Gene Hackman. I thought of it when I started this column, my first actually focusing on the replacement window industry. By that, I mean those manufacturers and dealers who have traditionally sold replacement windows as their core business.  Selling to homeowners,... more »
  • Along with the many products on display last week in Las Vegas, I couldn't help but notice the number of signs in various displays exhorting attendees to "Follow us on Twitter."  One manufacturer noted to me they were celebrating their first anniversary of "tweets."  There was no shortage of Facebook mentions too.   It's clear social media is being used by more... more »
  • We’ve been doing The Talk for a couple of years now, and what I’m really loving about the feedback lately is that on the topics to which we cycle around to annually, we’re starting to paint a year-to-year picture of the industry’s mood. So while there’s a lot going on right now—not the least of which is the status of the health care reform bills and soon-to-be-... more »
  • Because we didn't have enough to keep us on our toes next year, the window and door industry has yet another challenge on its hands. A challenge, I'm expecting, that may catch more than a few companies off guard. I'm talking about the lead paint handling rules slated to go into effect in April 2010 that would apply to all companies doing replacement projects in homes built before 1978. We report... more »
  • epaguide_web.jpg
    Training and certification on lead-safe practices will be required for work on pre-1978 homes
    In April 2010, new Environmental Protection Agency rules go into effect requiring that contractors "take the proper precautions to work lead-safe, including minimizing the dust, containing the work area, and conducting a thorough cleanup to reduce the potential exposure associated with disturbing lead-based paint." The rules will affect companies doing window and door replacements, and... more »
  • customthumbnail.jpg
    Dealer finds customer satisfaction stems from setting homeowners' expectations
    Plumb, Level & Square Excellence in Installation  Custom Exteriors Pleasantville, Calif. Custom Exteriors has always used the best processes and materials for its installation, but the dealer has found that setting homeowners' expectations is an important part of the sale. A good installation comes with good products, a well-trained team of installers and a management... more »
  • DOY_2009logo_web.jpg
    Window & Door Honors Excellence in the Middle
    Window & Door, the leading magazine serving the window and door industry, has announced its 2009 Dealers of the Year award winners. This year’s program honored two companies as the top Overall Excellence winners. In addition, it recognized six Focused Excellence category winners—window and door retailers and distributors that stand out in the areas of marketing, installation... more »
  • fasthumbnail.jpg
    Retail professionalism makes for a lasting impression
    A Showroom that Sells Excellence in Retail FAS Windows Winter Park, Fla. FAS Windows believes less is more when it comes to showroom displays. Too many products in a limited space takes away from a minimalist, upper-end feel. In an economy where homeowners are skittish and looking for ways to get the most value for their purchases, a showroom does more than allow potential... more »