Franklin Launches Blog
Franklin Adhesives & Polymers has introduced Sticky Stuff, a new weekly blog designed to get customers reading and talking about all things adhesive. The company, which produces adhesives and polymers used in wood window and door manufacturing, as well as other industries, launched the blog at the end of 2012.
The blog includes insights on domestic and global topics from members of the company’s management team, as well as gluing and coating tips.
Several guest bloggers from industry publications, as well as other industry experts, will also post original material on Sticky Stuff.
“Sticky Stuff offers us a way to share information and thoughts in a casual environment,” says Abbe Raabe, division marketing communications manager. “At the same time, it’s a social medium, and we want those people who want to comment to do so–to enter the conversation with us and each other.”