Massachusetts Dealer Starts Marvin Blog
United Home Experts, a replacement window contractor based in Ashland, Mass., recently launched a new blog dedicated specifically to Marvin and Integrity windows and doors, it states. The company, which services Massachusetts, New Hampshire and Rhode Island, says it will provide information to help homeowners make educated decisions about their replacement window and door projects, but it also sees the blog as an opportunity for its staff to interact with other Marvin window dealers around the country.
“This new blog is a way to cast a larger net and educate people about their window and door replacement options,“ says United's Peter Martino. “It’s an interactive and fast paced world we live in. The vast majority of people do research online before making a purchase and we want to be there when they’re looking.”
Another benefit of launching a blog he sees is the opportunity to interact with other companies across the country. In today’s internet and social media focused culture, it’s common for like-minded companies to share information, link to each other’s websites, and provide opportunities for guest blogging, Martino notes.
“Our hope is to develop relationships with Marvin dealers who have a strong web presence throughout the country," he continues. "We’re happy to share information and give opportunities to guest blog for us, thus spreading the reach of our common message and extending our ability to interact with more homeowners in search of new windows and doors.”