New Website for WTS Paradigm

May 3, 2012

Industry software supplier WTS Paradigm has launched a newly-redesigned website at Designed as a single online point of reference for all customers, prospective customers and end users, the new site provides a comprehensive overview of the company's software and systems for manufactuers, retailers, contractors, lumberyards, dealers and builders.

Based in Middleton, Wis., WTS is known for its configuration technology and CenterPoint, its distributed order entry product used by numerous industry companies. The new site, which is built in multiple languages and features a mobile site for quick and easy viewing on smartphones and other devices, brings the company's strengths to its web representation by offering improved navigation and searching with the ability to easily find information about solutions directed at different market segments, officials note.

"Considerable thought has gone into the design of our website. We wanted to redesign the site in a way that was interactive and intuitive to both current partners and prospective clients," say Kari Tamminga, manager of marketing. 

"The goal was to simplify the website and make it easy for our clients to find what they are looking for," she continues. "Our online presence has been a focus that will continue to be refined."

"With rapid growth in the window and door manufacturer and retailer marketplace, our online presence is an important area," states Nathan Herbst, WTS Paradigm CEO.  "We are committed to improving customer experience witht he focus on innovation and usability."