Soft-Lite Teams with Crime Prevention Group

June 26, 2012
Companies

Soft-Lite LLC has entered into partnership with the National Crime Prevention Council to help educate the public about home crime prevention strategies, including window and door security. As part of the agreement, Soft-Lite and its affiliates and dealers also are able to leverage the McGruff the Crime Dog and the slogan “Take a Bite Out of Crime.”

“Soft-Lite is very pleased to announce our agreement with the National Crime Prevention Council as it is consistent with values we have in our company and the objectives we strive to attain in providing safe and secure window and door protection for homeowners,” says Roy Anderson, president of the Ohio-based vinyl window and door manufacturer. “People often think about their windows in terms of an investment in energy savings, which they are, but the right windows also are an investment in protecting your property against intruders.”

To illustrate, Anderson cites the recent testimonial of a window customer in Indiana who shared her story in a video produced for Soft-Lite dealer Unique Home Solutions Indianapolis (see below). “Now, with NCPC and McGruff the Crime Dog at our side, we can reach out to more and more people like Sandra to educate them about how they can make their homes more secure,” he notes.