Global Industry to Gather at Fensterbau in March

February 23, 2010
Meetings & Events

Drawing more exhibitors from around the world, as well as a broader product range, Fensterbau/Frontale set new records for size and attendance in 2008.  Despite the global economic crisis, organizers expect the world's largest window and door show to maintain its momentum when it opens at the end of March.

A growing number of architectural product manufacturers have featured their systems at Fensterbau in recent years.

One reason for the event's growth in recent years has been an expanded focus on curtainwall and facade products in addition to windows and doors. In 2008, the number of aluminum product manufacturers exhibiting appeared to jump, with many, notably, featuring photovoltaic products. Hardware producers have also showcased a growing variety of products, including electronic and automated systems, targeted at commercial applications.

The show, which runs March 24-27 at the NürnbergMesse in Nuremberg, Germany, has also seen a steady increase in international participation in recent years. "In 2008, more than 30 percent of both visitors and exhibitors came to Nuremberg from abroad," reports Willy Viethan, exhibition director. "In 1992, it had been less than 10 percent."

Most exhibitors continue to come from Germany, but the number of companies coming from abroad has increased significantly in recent years. Traditionally large contingents from Italy, Austria and France, have been joined by  an influx of exhibitors from Turkey, China and Eastern Europe. Covering more than one million square feet, exhibit space is said to be running out for this year's event. The list of more than 700 exhibitors includes leading providers of equipment, hardware, profiles and other components, as well as manufacturers of windows, doors and other fenestration products.

New exhibitors
Two years ago, AquaSurtech OEM joined Window & Door as one of the few North American exhibitors at the event, and the Quebec-based supplier of vinyl coatings returns this year.  In addition, two U.S. companies are scheduled to make their Fensterbau debuts—EDTM Inc., the Ohio-based supplier of devices for detecting and measuring glass coatings, and Glasslam NGI, the Florida-based producer of resin laminating materials and warm-edge spacer products.

The increasing international presence at Fensterbau is evident in many exhibitors' displays.

North American visitors will find numerous familar names on the list of exhibitors.  Global suppliers of vinyl profiles exhibiting include Veka and Rehau, while hardware manufacturers set to exhibit include G-U, Hoppe, Roto, Siegenia-Aubi and Winkhaus. Filling at least six of the show's halls will be manufacturers of window and door production equipment from around the globe, including Elumatec, Emmegi, Michael Weinig, Peter Lisec, Rotox, Stürtz, Urban, Witte and many more.

Energy Efficiency
Expecting strong attendance, Urban Machinery is planning to highlight the latest in its automated equipment for window production, including a four-head welding machine designed to accommodate profiles of varying width automatically. Beate Urban, project manager for the equipment manufacturer, one of Fensterbau's largest exhibitors, reports that the industry continues to perform quite well in Germany and several other countries, thanks to government programs that are spurring demand for energy efficient windows.  The Eastern European market, which accounts for a strong contingent of attendees, is also showing signs of coming back after suffering a significant slowdown with the global economic crisis. 

The trend toward energy saving solutions is "undoubtedly" a global topic, evident in markets around the world, states Ralph Saile, head of advertising and communication at Roto Frank AG.  Performance standards are getting more demanding not only in cold climates, but in hot countries as well.  Another one of Fenstebau's largest exhibitors, Roto will be devoting sections of its display to detailed, country-specific solutions to help address these issues, Saile states. The company is also celebrating its 75th annivesary this year, with a look back at its founder, Wilhelm Frank.

"Issues like improving energy efficiency are of global interest, and many European companies already offer very interesting, innovative answers to those questions," Viethan states. "But apart from special topics, if you want to see the whole range of products, Nuremberg is the place to be."

Urging more North Americans to make the trip, Viethan continues,"Many of the products in Europe are more expensive and may not match the U.S. norm one to one, but the people who are going to earn money in the future are not going to earn because they have cheaper products than everybody else–they will succeed because they have new and better innovations and solutions than the rest."

Attendance at Fenstebau/Frontale, which is held in conjunction ith Holz Handwerk, a woodworking fair, topped 100,000 mark for the combined events in 2006, and surpassed those numbers in 2008.  More information on the event, including a database of exhibitors and products on display, is available at www.ask-frontale.de or by calling NürnbergMesse's North American office at 770/618-5830.  The Web site also provides information on travel and accommodations in Nuremberg.