New Apex Showroom Offers New Spin

June 18, 2008
Apex Energy Solutions’ recently-completed “living showroom” is a culmination of company cofounder Michael Foit’s five-year vision of a facility where customers can see products out of the standard showroom kiosk setting and in action.

The Zionsville, Ind. facility is a converted 1922 farmhouse featuring Apex’s line of siding, windows and doors. Foit says the facility gives the company a way to show customers how its products look in a home and hold up to the accompanying daily wear and tear.

Foit with the specially designed conference table.


“Showrooms are usually cold, sterile places that are stocked with product that isn’t knocked around daily,” Foit says. “You can make anything look good in an indoor kiosk.”

The company also strived to create an energy efficient showroom, using Apex Alside 8000 Signature Series triple-paned windows, insulated seat boards and NuWood urethane foam decorative trim. “We wanted to maintain the integrity of the history of the house, while adding energy efficiency,” Foit notes.

The facility also features a specially-commissioned, $15,000 conference table that mimics Apex’s pyramid logo.

Apex previously operated a more traditional showroom in Carmel, Ind. The company also has offices in Ohio and Kentucky.