Beyond offering energy efficient products, what's your company doing to appeal to the green building movement?

John G. Swanson
February 20, 2008

All signs at the International Builders’ Show last week suggested that green building is going mainstream. Among window and door manufacturers, the growing momentum of green was evident in displays that highlighted not only energy efficient products, but environmentally friendly business practices.

Prior to this year’s show, few window and door manufacturers appeared to make a real effort to appeal to the more holistic demands of the green building market. I don’t necessarily think every window and door company, however, is suddenly implementing green-friendly business practices. Many of the biggest, for example, were emphasizing a history of good business practices and corporate responsibility that align with green demands.

So, for our question of the week, I thought I’d ask what companies are doing to be green. And, as usual, I’d like to hear your thoughts. Is green good, bad, just a fad, or is the jury still out with you? Email me and let me know.

For poll results and industry feedback about this topic, click to the next page, and read Page 2 of “The Talk...”

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