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August 15, 2019
Tips for creating case study content
SEO and website conversion are fairly complex and multi-faceted, Harshaw wrote in a recent installment of Your Business Matters in Window + Door magazine. The bedrock foundation of both: great content. Of the four types of content he outlined in that article—including core content, blogs, online reviews—he offers the following examples for creating case studies.
Videos
Everyone knows...
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August 15, 2019
A look inside Stealth Finishing’s color technologies
Editor’s note: This case study is an extension of the conversation from an In the Trenches article originally published in the August issue of Window & Door. Click here to read about lamination as a finishing option for fenestration.
As the demand for color in the window industry increases, so does the demand for applicators of these finishes. This trend was a key reason for the...
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August 6, 2019
Related reading | Automation: Machine manufacturers report the labor shortage and increased efficiencies as primary drivers in the move toward more automation
Automation Across the Pond
Europe generally is more advanced than the Americas in the building products field and technology, and the same holds true with machinery. Tony Mehringer, vice president of sales and marketing, Sturtz...
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July 30, 2019
Online-only content
Further Reading and Information
GlassBuild America 2019 Preview
Product Preview
Schedule
Express Learning
Exhibitor List
Insider Insights
Window & Door Dealer Day
That’s a Wrap
Color StrategyA case study on color finishes for window profiles
Two Birds, One Stone
Case Studies: Online Reviews on SteroidsTips on how to develop case studies for marketing...
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June 14, 2019
Online-only content
Links to More Information
In the Dealer's Corner | LRRP: Still Alive and Well
Additional resources, including a real-life example of how one dealer handles documentation, testing and compliance, as well as a look at recent RRP violations and settlements
Workforce Development | Labor and Automation
Labor and Automation: Not a simple switch
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June 14, 2019
Not a simple switch
Related Reading | Labor and Automation: How automation and technology make people less necessary, more important
Technology may be enticing and a solution to some labor woes. However, industry companies are faced with many challenges when considering technology investment. Often at the top of the list is cost. “There are levels of automation and workforce reduction...
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May 15, 2019
Online-only content
Links to More Information
In the Trenches | The Freight Fright
High Tech Trucking on the Horizon?
Workforce Development | Strategies for Success
The Gender Difference
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April 8, 2019
ADVERTISEMENT Over 8 months of R&D in 2017-2018 and leveraging advances in the award-winning Lock-Tilt Combo system design, Vision Hardware has developed a new system that allows manufacturers to use the same processing to fabricate 4 different variations of lock tilt functionality on a single line. Learn more
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March 12, 2019
How brand awareness and company assessment factor into recruiting and company culture
In the article Investing in the #1 Asset published in the March/April 2019 issue, sources shared insights on how strong personnel relationships build better businesses. Part of the relationship equation relies on how employees see the company they work for. Here, brand awareness comes into play as part of the personnel equation, as does improving company leadership.
Brand awareness
While...
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March 6, 2019
Online-only content
Links to additional resources
Top-Selling Windows & Doors
Facets of Top-Selling Design
Investing in the #1 Asset
Building Better Business How brand awareness and company assessment factor into recruiting and company culture By Bethany Stough
Additional resources to download
5 Dysfunctions of a Team
Best Practices for Effective Feedback
Developing Others
Three Perceptual Positions...
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