Latest Articles in Strategies & Practices

  • How to meet customers where they are
    Online disruption has arrived for almost every industry and market. Many are afraid of what these changes mean to their business, but I believe there is a huge opportunity for those who look at the shifts happening and take advantage of them. Companies in the building materials space that can leverage the shifts we’re seeing in how people want to buy will grow awareness, drive sales and... more »
  • MI Windows achieves OSHA Voluntary Protection Programs star for safety
     Editor’s Note: This article is based on the safety roundtable held at the American Architectural Manufacturers Association 2018 Fall Conference. The Occupational Safety and Health Administration is often considered to be the police of workplace safety. OSHA sets rules and regulations, performs audits, issues fines and more, all in an effort to create safer workplaces. However, two... more »
  • Insights into the dealer segment of the fenestration market
    To better understand the current climate of the window and door dealer sector, The Farnsworth Group, partnered with the Window & Door Dealers Alliance, to conduct a benchmarking study measuring the sales, trade association interest, value propositions, and business confidence of window and door dealers, wholesale dealers, lumber and building material dealers, and window retailers/replacement... more »
  • As we roll into the new year, here’s a question I’ve pondered recently: what kind of window and door market will we see emerge after some significant consolidation throughout 2018? Just a year ago, following a flurry of 2017 mergers and acquisitions, Window & Door forecasted 2018 to be an “open door” for some increased activity. “Consolidation in the fragmented... more »
  •  For companies that decide recruiting is a hiring strategy worth considering, there are certain practices that can help lead to success. Build a relationship with a vetted firm. Do your homework to find an honorable firm with a good track record. They should work for the employer, not the candidate. Find a recruiting partner. Recruiters should demonstrate deep industry knowledge of the... more »
  • Many manufacturers, distributors and window and door retailers face an ongoing challenge: disposing of surplus inventory. Many practice discounting, liquidating and auctioning unwanted merchandise, but this labor-intensive work can yield little profit.  Another idea is to donate products to charity, also known as product philanthropy or gifts-in-kind donations. This practice has financial... more »
  • Former Dealers of the Year share insights
     On September 13, the Window and Door Dealers Alliance, along with Window & Door magazine, honored its 2018 Dealer of the Year recipients at a ceremony at Window & Door Dealer Day in Las Vegas. This prestigious program honors excellence in the window and door industry, and this year’s honorees represent new and innovative programs and processes.  While these stories... more »
  • Would you want to work for you?
    If you had the opportunity to work for yourself, would you? This question has been popping up in conversations with several clients lately. It’s come up during a board strategy session. It’s been discussed during coaching calls. And, it’s come up while discussing the challenges of working in a multi-generational workplace.  It’s so easy to point out the mistakes of... more »
  • Companies need to fill jobs. Can recruiters help?
    There are currently more open jobs in the United States than people available to fill them, according to the U.S. Department of Labor. Every industry has a labor problem. Every industry must consider how to do business anyway.  In the fenestration industry, add the booming construction market, increased costs and challenges with attracting a younger generation, and the stakes to find... more »
  • The editorial staff at Window & Door is excited to head to Las Vegas next week for GlassBuild America: The Glass, Window & Door Expo, where the who’s who of fenestration professionals will gather for the biggest event for the industry. In addition to tips on how to navigate the show floor and get the most out of the event, we also asked longtime exhibitors and attendees about what... more »