Latest Articles

  • Suppliers show off their latest and most popular options for the manufacture of windows and doors. View the products more »
  • What makes an outstanding product? User friendliness? Efficiency? Good value? Longevity? Any number of those variables and more come into play when dubbing a product as standing out from the pack.  In recognition of outstanding products, Window & Door is pleased to accept nominations for the 20th annual Crystal Achievement Awards through this Friday, June 14. Click here to access the... more »
  • Your business is on trial; you need a capable attorney
    Editor’s Note: Rich Harshaw is the keynote speaker at this year’s Window & Door Dealer Day, held Monday, Sept. 16, in Atlanta. Click here to find out more about the event and to register.  Last week, I wrote about how Brian Elias has the whole marketing arena figured out in our remodeling space. I also laid out the six functions that businesses need to figure out in order to... more »
  • Editor’s Note: Rich Harshaw is the keynote speaker at this year’s Window & Door Dealer Day, held Monday, Sept. 16 in Atlanta. Click here to find out more about the event and to register. I’ve met exactly one marketing genius in the remodeling industry since I began specializing in remodeling marketing in 2005. His name is Brian Elias, the charismatic owner of Hansons Windows... more »
  • The “indoor generation” is opening its windows and doors to re-introduce daylight into everyday life and enjoy its benefits
    For several years, I worked in an interior office with nothing but a buzzing fluorescent light to illuminate my space. After buckling down on a project for hours, I was always surprised when I emerged, looked out someone else’s window and saw it was snowing. Or storming. Or that it was a rare Chicago picture-perfect day. I’m now fortunate enough to work from a home office in rural... more »
  • Online-only content
    Links to More Information In the Trenches | The Freight Fright  High Tech Trucking on the Horizon? Workforce Development | Strategies for Success  The Gender Difference more »
  • Atis Group Inc., which posted $100 to $200 million in residential gross sales last year, attributes acquisitions throughout the past five years as a factor in its growth. Window & Door’s annual Top 100 Manufacturers list details North America’s 100 largest manufacturers of residential windows, doors, skylights and related products, based on sales volume. Much of the information... more »
  • Survey says: yes
    WDDA at Work Here’s what your Window & Door Dealers Alliance was busy with in Q1.  Window and Door Market Research Study The first of its kind in the industry, the Benchmarking Report studied attitude and usage research among window and door dealers and retailers. Conducted by The Farnsworth Group, findings were initially presented at Window & Door Dealer Day 2018 and... more »
  • What changes are coming and how to address them
    Tip When creating content and building an online presence, use natural language that reflects how customers talk about your product in real life. Content that matches buyers’ search terms will rank higher in the search engines. Buyer habits are changing more quickly than ever. There are some shifts beginning to take shape over the course of this year that will play an even bigger role in... more »
  • More and more, architects are seeking ways to bring the outdoors in, melding a building seamlessly with its outdoor environment. Multi-panel door systems offer an increasingly popular way to accomplish this. Not only do multi-panel door systems offer aesthetic and health benefits due to improved indoor air quality and daylighting, technological improvements also allow these systems to occupy a... more »