MFM Names Canadian Rep

March 1, 2012

North Woods Reps LLC has been named to represent the MFM Building Products line of waterproofing and weather barrier products for the building industry in Canada. Based in Maine, North Woods represents a variety of product lines in Eastern Canada, and also handles several Canadian national programs.

Bob Hagenaars, a founding partner at North Woods, brings more than 26 years of sales experience to the Canadian construction marketplace. He is joined by Courtney Hagenaars, who has been working as a sales representative in the Canadian market for six years. Their firm serves two-step distribution accounts by creating demand at both the contractor and dealer level, it is noted.

“We are extremely excited about the opportunity to have North Woods Reps LLC represent our full product line in Canada," says Tony Reis, MFM sales and marketing director. "Bob and Courtney have the experience and expertise to service our existing customer base and open up new areas for product growth.”