WDDA Unveils New Logo

Window & Door
March 10, 2014
The Window & Door Dealers Alliance unveiled its new logo designed to resonate with window and door dealers as well as consumers, and reflect its growing membership, according to the WDDA.
The window and door depicted in the logo represent the primary focus of WDDA members in both the replacement and new construction markets. The green swoosh reflects specialty exterior remodeling services, such as siding and roofing, that most dealers offer to round out their businesses. Finally, the green and blue color palette signifies the industry’s commitment to energy efficient, green building products.
“It's an exciting, more relevant logo that better reflects our organization's growing membership,” said Jim Gandorf, WDDA vice president of Association Services.
The design was chosen by WDDA’s Advisory Council and Marketing Committee, which carefully reviewed more than 200 concepts submitted by 36 designers. The new logo will soon be fully integrated into WDDA's website and other communications platforms.