The Talk

  • The Ongoing Importance of Certified Products

    If you think back to the formative years of vinyl windows in the U.S., we had our share of performance challenges to overcome. Particularly in hot climates like Florida or Arizona, weathering and yellowing due to high temperatures and UV exposure were major issues that caused some significant degradation and product deformation. These issues put a stain on the industry, especially considering ... more »
  • What’s USMCA Got to Do with It?

    WDMA conference brings trade policy to light
    Last week, the Window & Door Manufacturers Association brought together industry stakeholders and members of Congress, agency leaders and political strategists for its signature policymaking event. The lineup of speakers included representatives from the U.S. Chamber of Commerce, Politico, the National Association of Home Builders, the National Association of Manufacturers, and a ... more »
  • April 2, 2019
    THE TALK... | Markets & Trends

    Industry 4.0 is Here

    Last week, I attended Glass Processing Automation Days in San Antonio. Organized by FeneTech and supported by the National Glass Association, the event is focused on the glass side of our world. But there was still a ton of great information about integrating automation that applies directly to our industry.The 20 presentations throughout the two-day-long conference all focused on automation ... more »
  • 5 Elements Behind the Best-Made Windows, Doors and Skylights

    A home’s windows, doors and skylights exist for a number of reasons—to provide ingress and egress, sunlight and fresh air are some of the most obvious. But today’s savvy homeowners want more than just some panes of glass to let light in, or a panel that swings open to allow entry. Modern consumers want to: minimize the costs of heating and cooling their homes; increase ... more »
  • The Ban on Gating Reviews … and what to do instead

    Last year, Google declared that if it discovered any “review gating” by businesses after April 12, 2018, any reviews posted after that date could be eradicated. Review gating is when companies put together a system that gets potential reviewers to reveal whether they want to post a positive or negative review. If they select the positive route, the reviewer is sent straight to a ... more »
  • Continued Opportunity in Color

    A few weeks ago, I returned from International Builders’ Show in Las Vegas—where there had been a bit of snow, as you might have heard. Wild weather aside, IBS coincides with the Kitchen & Bath Industry Show to make up Design & Construction Week, and it’s always a nice snapshot of the current home industry. Window & Door provided a nice recap here.I always keep my ... more »
  • The Opportunity for Women in Fenestration

    This week is the National Association of Women in Construction’s Women in Construction Week, an annual event the first week of March that aims to promote women as a viable component of the industry. Although women comprise about 47 percent of the total U.S. workforce, construction is made up of only 9 percent women, with just 3 percent being in the actual trades, according to NAWIC. ... more »
  • February 26, 2019
    THE TALK... | Markets & Trends

    Embracing the Outdoors Reigns Supreme at IBS

    Growing up, one of my favorite rooms in our house was our back “blue room,” which had one huge picture window with two casement windows on either side. They encompassed nearly the entire wall. We had a perfect view of our backyard and at Christmastime we displayed our tree in front of the window so the few people who traveled down the back alley could see the lights and (mostly ... more »
  • February 15, 2019
    THE TALK... | Methods & Techniques

    Is a Modular “Disruption” on the Horizon?

    “Disruption” is something we’ve seen happen to a lot of industries over the past decade or so. Video rental chains got disrupted by Netflix. Taxi companies got disrupted by Uber and Lyft. Newspapers got disrupted by the internet and blogs (like the one you’re reading right now). What’s the next industry ripe for disruption? How about the typical, site-built ... more »
  • February 12, 2019
    THE TALK... | Markets & Trends

    See You at Design & Construction Week

    The Window & Door Dealers Alliance is excited to head to Vegas next week as a supporting organization of 2019 Design & Construction Week. WDDA members have access to discounted registration for the event, and WDDA leaders will participate in the Design & Construction Week Executive Roundtable to discuss issues and trends in the North American housing market and exchange ideas ... more »