MI Windows and Doors, part of the MITER Brands portfolio, was named the official window of Penn State Athletics through a partnership facilitated by Playfly Sports.
During the 2024-25 athletic season, MI Windows and Doors will be recognized at various athletic events and offer fans unique experiences on game days. MI Windows and Doors will use in-game promotional spotlights as donation multipliers for donations to Four Diamonds, a nonprofit organization with a mission to conquer childhood cancer by assisting children and their families through superior care, comprehensive support and innovative research.
As part of the partnership, MI Windows and Doors will be the title sponsor of the "Kick-Off Kid" promotion at each Penn State home football game. Throughout the season, seven Four Diamonds children will have the opportunity to run onto the field to grab the tee after the opening kick-off. Each Four Diamonds child will also receive four football game tickets, pre-game hospitality passes and an opportunity to meet radio announcers prior to the game.
A great partnership
"We are thrilled to continue our partnership with Penn State Athletics," says Brock Snyder, chief commercial officer, MITER Brands. "This collaboration reflects our shared dedication to teamwork, excellence and community engagement. We are proud to support Nittany Lions student-athletes and look forward to contributing to the vibrant spirit of collegiate sports."
"We are thrilled to have MI Windows and Doors extend their relationship with Penn State Athletics and Playfly. Companies like MI Windows and Doors define what a partnership is all about and we are lucky to have them in our family," says Daniel Solomon, vice president of corporate partnerships, Penn State Athletics.
