The Window and Door Manufacturers Association announced that ThreeKit, a visual commerce company, is the newest member of the association.
Threekit enables dealer and website experiences to help buyers navigate and purchase products, say officials. Threekit customers can use their own product and business rules to deliver visuals in 3D and augmented reality, as well as in custom space planning settings. This provides dealers and buyers with everything they need to transact online.
Building materials have become Threekit’s fastest growing category due to doors and windows companies wanting to provide differentiated experiences.
What Threekit says
“Threekit helps door and window companies engage with buyers, architects and designers in a whole new way,” says Marc Uible, vice president of marketing, business development and alliances, Threekit. “It gives dealers a way to explore and see options in real-time while working with a customer. Ultimately, it simplifies the sales process and closes more deals.”