FutureVu Brands Inc. and Coating Solutions Group LLC invested in a new joint venture company, creating Performance Films and Coatings International LLC, a full-service window film supplier and distributor, focusing on value-add window film products and specialty coatings serving the architectural and automotive segments.
What to expect of PFCI
PFCI will be the exclusive worldwide distributor of CoolVu architectural films and will bring additional products and brands to the customer base addressing solutions for the safety, security, anti-graffiti and surface protection. CoolVu architectural products in the domestic U.S. and Canada will continue to be served direct via the exclusive CoolVu Franchise distribution partner LongVu Wholesale.
Under the leadership of Managing Director Lawrence Constantin, PFCI will develop and support national and regional distribution partners as its primary growth engine. Operations of the new entity will begin September 2022.
“Lawrence and I are excited about this new business venture which will allow us to serve a global market with a first-in-class portfolio of CoolVu film solutions,” says Jeff Franson, CEO FutureVu Brands Inc.
